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Social Media Week Lagos 2020

YA

YETUNDE ADESINA

PRIMA GARNET AFRICA
MD/CEO
GRA, IKEJA, LAGOS

primagarnetafrica.com

MD/CEO Prima Garnet Africa. Marketing Communications. Branding. Strategy. Digital Enthusiast. I mop up "truths" from all sides and use these truths to bridge divides. I love the "happily ever after" when brands and consumers are connected for life - that's what I do for a living. Lover of God and Life.

11:00am WAT

USER EXPERIENCE VS CONTENT: HOW CAN THE MEDIA BEST DELIVER ON BOTH? FutureNow StageSeats Filling Fast!Lolade Nwanze • Jocelyne Muhutu-Remy • Tomiwa Aladekomo • Adetutu Laditan • Bolaji Alausa

12:00pm WAT

PRODUCT DEVELOPERS MEETUP: BUILDING HUMAN CENTRIC PRODUCTS MeetUp LoungeQueue Early!

1:30pm WAT

SOCIAL HOUR... LUNCH + NETWORKING POWERED BY FLOUR MILLS OF NIGERIA PLC Connect Oceanfront LoungeQueue Early!

2:30pm WAT

UNION OF NEW HUMANS: PERSPECTIVES AND SPECULATIONS Studio Suite

4:00pm WAT

GROWING AUDIENCES IN A COMPETITIVE DIGITAL SPACE FutureNow StageSeats Filling Fast!Abdulmalik Fahd • Usifo Omozokpea • Janine Anthony • Michael Okeje • Princess I. Abumere

5:00pm WAT

CREATIVE ENTREPRENEURS DIGITAL MEETUP MeetUp LoungeQueue Early!Adewale Adetona

9:30am WAT

WILL TRADITIONAL MEDIA SURVIVE THE DIGITAL AGE? NXT / Tech StageYOMI OWOPE • YINKA ADEBAYO • AKINTUNDE MARINHO • AMAKA NWOKO • UZOMA ONWUCHEKWA

11:00am WAT

DELIGHTING YOUR CUSTOMERS AND IMPROVING THEIR EXPERIENCE USING AR/VR Studio SuiteAdora Nwodo • Derrick Ikenga

12:15pm WAT

BUILDING AND MONETIZING YOUR DIGITAL INFLUENCE AFRIKA21 Radio StageQueue Early!Linda Osifo • Calabar Chic • Fisayo Fosudo • IK Nwosu • Faith Adepoju-Nsa

1:30pm WAT

MARKETING ANALYTICS : ANALYSING & ADAPTING YOUR MARKETING EFFORT TO THE EVER-CHANGING NEEDS OF YOUR CUSTOMERS Masterclass SuiteQueue Early!Samuel Oduoye • Omolola Ogundele • Oluwamayowa Oshidero

4:00pm WAT

BUILDING WEALTH FOR A NEW GENERATION WITH DIGITAL TOOLS Studio SuiteQueue Early!Subomi Plumptre • Nichole Yembra • Yele Bademosi

11:00am WAT

THE FUTURE OF FOOD IS STORYTELLING … FOOD + BEV DISRUPTORS CHANGING THE AFRICAN AFRICAN FOOD NARRATIVE CreateNXT StagePrincess Odiakosa • Oladayo Olatunji • Etimbuk Imuk • Chibu Akukwe

12:15pm WAT

HOW DIGITAL WRITING CAN CONNECT COMMUNITIES NXT LitLabSeats Filling Fast!

3:00pm WAT

NXTFilms SHORT PROGRAM 2: AFRICAN DRAMA/DOCUMENTARY AfricaNXT Filmhouse

9:30am WAT

HUMAN-CENTERED MARKETING: Creating Meaningful Connections With Customers In A Distracted World Studio SuiteQueue Early!GLORIA NWABUIKE • Ose Osundeko • Peter Ajegbomogun • Abdulrahman Jogbojogbo

12:15pm WAT

MAKING REMOTE WORK MORE PRODUCTIVE USING HUMAN-CENTERED DESIGN NXT WorkshopQueue Early!Chuba Ezeks • Mohini Ufeli • Chine Ezeks

1:30pm WAT

EVERYONE SHOULD BE A DESIGNER...Human Centered Design for 'Digital' Spaces Masterclass SuiteQueue Early!Charles Isidi • Debbie Bashorun