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avatar for AKINWALE Muse

AKINWALE Muse

The hook
Brand Evolution Director
Lagos, Nigeria
I am a Co-Founder and Brand Evolution Director at The Hook, Nigeria’s fastest growing Creative Agency. In the last 2 years, I have worked with my team to conceptualise and manage the most impactful political (KWARA O TO GE) and social (FEAR US) campaigns in Nigeria.

At The Hook, my role can be summed in 3 parts: spot opportunities, design the template for execution and drive sustainable growth.

I am interested in conversations around Corporate Purpose, Culture, emerging technology and Consumers trends

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