As banks continue to expand their digital touch-points, it is crucial to stay consistent in delivering a human experience that traffic customers not just as part of segments but as people with individual emotions and motivations. At Social Media Week 2020, Segun Agbaje, the Chief Executive Officer of Guaranty Trust Bank, will lead the conversation on how banks must think less about channels and more about contexts, in order to deliver services and experiences that enrich people’s lives.
