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Tuesday, February 25 • 9:30am - 10:30am

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Over the years, the travel lifestyle of consumers has evolved and followed the trends influenced by social media and technology. For example, the collapse of big industry giants such as Thomas Cook which was founded 178 years ago due to their inability to go digital and leverage on technology and social media. 

This session will create an opportunity for attendees to gain insights on emerging industry trends and participate in a discussion on travel as an evolving part of media, technology and the social modern world. 

This session will explore the latest changes in the travel, specifically:
[1] The Influence of Social Media on Travel: Social media today is a great influence on travelers. Research shows 52% of Facebook users get their inspiration from a friend’s posts and influencers. People tend to get their booking more often from online platforms, they also tend to go to social media for references instead of guide books or page maps. There are a variety of reasons why social media should be exploited as a medium to influence the minds of travelers.
[2] New Business Trends in the Travel industry: There are a few new trends which include increase in demand for luxury hospitality travel experience, home ware companies creating their own hotels to serve as a means of advertisements to families, sustainability travel is on the rise as more and more people demand for Eco friendly environments. 
[3] How Travel Interests Have Shaped Lifestyles & Career Of Young People: in today’s world, travel has had great influence over the lives of young people throughout the world as more and more of them choose to travel the globe as a lifestyle and/or a career path to generate income as opposed to the traditional way of making a living. An example is the Ugandan - Jessica Nbongo who is the first documented black woman to have traveled to all countries of the world.
[4] Influence of technology in modern travel: Technological advances in the modern day travel include the mobile phone passport which enables the use of passport data on smartphones .The trial will first take place in Canada and the Netherlands in 2019, switching to mobile passport. Increase of bio-metrics in airports which would ease check-ins and reduce documentation, crypto currency and other technological advancements.

avatar for Omowumi Etiko

Omowumi Etiko

Lead Travel Planner & CEO, The nuSafiri Experience
Omowumi is a travel and tourism expert with over 12 years’ experience in human resourcemanagement as well as travel and logistics management across industries. She is thefounder and CEO of nuSafiri Hospitality which comprises of the nuSafiri Experience(focused on luxury bespoke... Read More →
avatar for Chiamaka Obuekwe

Chiamaka Obuekwe

CEO, Social Prefect
Chiamaka Obuekwe is a seasoned Tour Operator and Tourism expert. She is theCEO and Founder of the Innovative tourism company Social Prefect Tours. SocialPrefect tours is a notable tour operating company that promotes African tourism andconnects people. Social Prefect tours organizes... Read More →
avatar for Olamidotun Votu-Obada

Olamidotun Votu-Obada

Managing Partner, Filii Magna
Olamidotun is the Managing Partner of Filii Magna Limited – a specialized consultancy and Travel concierge company that serves corporate companies, private individuals and consulate offices.In 2019, Olamidotun was listed as one of Business Days’ “50 Most Inspiring Women... Read More →
avatar for Bukky Akomolafe

Bukky Akomolafe

Commercial Manager, Travelstart
Bukky Akomolafe is the Commercial Manager at Travelstart, Africa’s largest online travel agency. With offices more than four offices in Africa and the Middle East, Bukky is in charge of Travelstart Nigeria’s local brand strategy, offline marketing and selecting mutually beneficial... Read More →
avatar for Tosin Oyewole

Tosin Oyewole

Project Manager, iGold
‘Tosin Oyewole is a versatile Project Manager with a decade experience in managing products and completing projects in and outside Nigeria.At Starfish Mobile Nigeria, he manages the Mobile VAS portfolio for MTN, Airtel, Glo and 9mobile networks. He also works with SMEs in the Retail... Read More →

Tuesday February 25, 2020 9:30am - 10:30am WAT
Studio Suite