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avatar for Bola Yinka-Obebe

Bola Yinka-Obebe

RedboxAfrica Media Company Ltd
Managing Director
Lagos
Bola is a creative and management hybrid. She has a cumulative experience sharpening her creative and management skills across Public relations, Events Fashion, HR and Media production roles over the past 12 years.

She currently functions as the Managing Director / Executive producer at RedboxAfrica- a creatives and production Company - where she developed and still manages the operational and structural expansion of the firm from a start-up to one of the most sort after creative hot shops in Lagos, Nigeria.

She develops brand paths, communication and brand strategies for editorial content, TV commercials and brand videos at RedboxAfrica. She has produced and co-produced several branded videos, television shows, talk shows for a wide variety of clients like 9mobile, Union bank, Unilever, Access bank to mention a few.

She is also a Director at Popcentral – a general entertainment channel on DSTV ch 189, and a 360 popculture brand curating and re-engineering Nigerian pop culture- where she oversees the brand experience/culture of the brand through physical activations, events and workshops.

Bola holds a B.Sc in Economics, a certificate in copywriting and a certificate in Branding and advertising.

Bola’s passion lies with young people and their ability to self-develop, build a successful career path and develop social growth.

She is happily married with two kids and runs businesses with her husband.

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